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Company Overview

Since 1983, WAND has developed multi-lingual taxonomies to improve the way our clients search and organize unstructured and semi-structured information. WAND is the premier source for industry vertical taxonomies, business taxonomies, and specialty domain-specific taxonomies. The breadth and coverage of WAND’s taxonomy library is unmatched, and for years, WAND Taxonomies have been used by thousands of companies around the world to organize information.


Applications, where WAND Taxonomies are being deployed, include enterprise content management, enterprise search, behavioral targeting, big data, text analytics, business intelligence, semantic technologies, local search, Artificial Intelligence, knowledge graphs, and sentiment analytics.


WAND is headquartered in Denver, Colorado.

Ross Leher, Founder, Chairman, and Chief Executive Officer


Ross has a background that includes international commerce, trade, and retailing, and has a proven record of growing innovative businesses in highly competitive markets. For 25 years, he served as Chairman and Chief Executive Officer of Robert Waxman Inc., the fifth largest camera retailer in the United States with over $50 million in annual sales. Robert Waxman, Inc., in business for over 38 years, was recognized as a leader in its business segment and for its success in innovating and applying new information technologies to facilitate sales and commerce. He was responsible for expanding Robert Waxman, Inc. beyond a successful retail camera operation into new areas that provided the underpinning for WAND. During his executive tenure at Robert Waxman Inc., Ross and his staff began the development of WAND products and technologies in 1982. Ross is a graduate of the University of California, Berkeley with a degree in Economics.

Kay Fair, Taxonomist

Kay has been building WAND Taxonomies for over 8 years, improving the findability of information assets. Prior to that, she was a member of the Cherry Creek School District Board of Education in Greenwood Village, Colorado. Kay graduated from the University of Colorado with degrees in History and English. She later earned a Master's Degree in Library and Information Science from the University of Denver.