eCommerce and Product Taxonomy Services
WAND professional services can help you design an effective and intuitive taxonomy for your product data.
eCommerce product taxonomy is important to make sure that shoppers are both finding the products they wish to buy and that shoppers get the right information they need to make a buying decision.
eCommerce and Product taxonomies are comprised of a browseable category tree structure, which helps place a product in the appropriate category, and product attribute/specification templates, which defines the product level specification details that can be displayed to your customers. Both are important elements of an ecommerce product taxonomy.
The foundation of our eCommerce taxonomy services is our leading WAND Product and Service Taxonomy which has been developed over the last 25 years and has over 45,000 categories each with a detailed attribute template. These templates include extensive pick lists for things like brands, colors, materials, dimensions, as well as specifications specific to each product or service category.
We build all taxonomies within the WAND eCommerce Taxonomy Portal and PIM which is an extension of our metadata modeling tool and is purpose built for managing ecommerce category hierarchies and attribute specification templates. With this extensive taxonomy and advanced tools at our disposal in the WAND eCommerce Taxonomy Portal, we can quickly identify the categories that are a match with your product mix and immediately begin to organize these categories into a hierarchy that makes the most sense for that product mix. Instead of developing attribute templates from scratch, we can quickly start polishing the attribute templates based on each clients individual needs. This allows us to deliver a higher quality eCommerce taxonomy more quickly than starting from a blank slate.
Our tool set makes it easy to collaborate with our clients as we build out and customize their eCommerce taxonomy. This provides real time visibility into the progress of development and an environment where the eCommerce taxonomy can continue to change and grow over time. The eCommerce taxonomy can then be exported into your chosen PIM or eCommerce software platform.
Why WAND's eCommerce Taxonomy Services?
WAND has decades of experience creating ecommerce taxonomies and we have proven processes and an experienced team. Clients can access the WAND eCommerce Taxonomy Portal and PIM during the build and see the progress as it happens. Content from the WAND Product and Service Taxonomy is available as a jump-start so we don't have to develop everything from scratch.
The WAND process is simple: